Wednesday 24 February 2010

Semiotics

"Semiotics could be anywhere. The shortest definition is that it is the study of signs. But that doesn't leave enquirers much wiser. 'What do you mean by a sign?' people usually ask next. The kinds of signs that are likely to spring immediately to mind are those which we routinely refer to as 'signs' in everyday life, such as road signs, pub signs and star signs. If you were to agree with them that semiotics can include the study of all these and more, people will probably assume that semiotics is about 'visual signs'. You would confirm their hunch if you said that signs can also be drawings, paintings and photographs, and by now they'd be keen to direct you to the art and photography sections. But if you are thick-skinned and tell them that it also includes words, sounds and 'body language' they may reasonably wonder what all these things have in common and how anyone could possibly study such disparate phenomena. If you get this far they've probably already 'read the signs' which suggest that you are either eccentric or insane and communication may have ceased"
http://www.aber.ac.uk/media/Documents/S4B/sem01.html

for the purposes of getting an A or B grade especially at A2 level media and photography you must engage in semiotics - tthis site is easy to access and quite fun once you take a deep breath and get past the language.

Accept that you may need a dictionary/sail past tough words and have a go

For example in your production you may use semiotics as follows

make a bullet point list of brief cut and paste quotes
  • signifiers i will use
  • signs my audience may recognize
  • symbolic content i could use
  • ways my audience will recognize protagonist and antagonist
Do Not be afraid to try - it may be light-bulb number 1 switching on

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